Answer The Public Guide for Marketers

Imagine staring at a blank content calendar. Your team is waiting. The clock is ticking. You open your browser, type in a keyword, and suddenly, you’re looking at hundreds of questions your audience is already asking. This is what Answer The Public gives you: a direct line into the minds of real people typing real search queries. At Roareye, we use this tool to transform those questions into SEO strategies, blog outlines, and social video ideas that drive clicks and build trust.

This guide will walk you through what is Answer The Public is, how does Answer The Public work, and how to use Answer The Public to sharpen your content game. You’ll also learn how Roareye uses it to turn data into real results.

What Is Answer The Public?

You may be wondering, What is Answer The Public? It is a search listening tool. It turns autocomplete suggestions into organized questions and phrases. You get what people type in Google, YouTube, Bing, Amazon, TikTok, and Instagram.

Why it Matters to Marketers

You target real demand. Write posts that answer the exact questions your buyers ask. Map content to intent. Speed up briefs and reduce guesswork.

What You Get

You see clusters by question words like who, what, where, when, why, and how. Also see prepositions like for, with, and near. You see comparisons like versus and or. Get an A to Z list and related terms. Paid plans add search volume, CPC, alerts, and exports.

How Does Answer The Public Work?

Now that you know what is Answer the Public, you may be wondering, How does Answer the Public Work? At its core, it collects live autocomplete data and organizes it into useful formats. You don’t need to be an SEO expert to use it. You just need a topic, a goal, and a few minutes.

Input a seed keyword

Start by entering a broad topic like “email marketing” or “gut health.” Choose your language and country. The tool immediately starts pulling suggestions based on how people finish those queries.

Organized question clusters

Results are grouped into question types:

• “How” questions (e.g., “How to create an email list”)
  
• “What” questions (e.g., “What is a good open rate?”)
  
• “Vs” comparisons (e.g., “Email marketing vs paid ads”)
  
• Prepositions (e.g., “email marketing for beginners”)
  

Each group gives you dozens of content opportunities based on what people are already searching for.

Additional insights for Pro users

With a Pro account, you get keyword volume, cost-per-click (CPC), alerts, and CSV exports. These features help you prioritize content ideas by traffic potential and business value.

How to Use Answer The Public

Once you understand how Answer The Public works, the real power lies in how to use Answer The Public. Roareye has developed a streamlined process to move from question clusters to publish-ready content.

Define your content goal

Start with a goal. Are you building an FAQ page, writing a blog series, or planning a video campaign? Knowing your intent will help you pick better seed terms and sort the results faster.

Scan for high-intent questions

Focus on “how,” “why,” and “what” clusters. These questions show users with strong curiosity or purchase intent. Look for topics that align with your product, service, or core value.

Group and tag by purpose

After exporting, divide questions by type:

• Informational (e.g., “What is XYZ?”)
  
• Navigational (e.g., “XYZ alternatives”)
  
• Transactional (e.g., “Best XYZ tools 2025”)
  

This helps you build content for every stage of the funnel.

Turn data into briefs

Use each question as a content heading (H2). Add related questions as subtopics or FAQs. Match your meta description and schema to the user’s language. You now have a brief that’s built on intent.

Refresh content regularly

Audience questions change. Rerun key terms monthly to find new trends. Use the alerts feature to get notified when new suggestions appear, so your content always stays current.

Roareye’s Strategy With Answer The Public

Roareye Marketing Home page

At Roareye, we go beyond ideation. We turn Answer The Public results into content that ranks, engages, and converts. Our strategy uses the tool across content planning, creation, and measurement.

Keyword discovery sprint

We run your brand name, product category, and competitor names through Answer The Public. We pull hundreds of search questions and organize them into themes.

Strategic prioritization

We score questions by volume, relevance, and difficulty. High-volume + low-competition = quick win. High-business value + medium difficulty = priority pillar. This helps your content team know what to write next.

Calendar and format mapping

We build a 90-day calendar that maps each question to a format:

• Blog post
  
• YouTube video
  
• Social carousel
  
• Ad script
  This lets your team produce content in batches across channels.
  

Ongoing tracking and updates

We track what questions you’re now ranking for, which content pieces perform best, and how users engage. Then we use that feedback to refresh your content, update internal links, or expand clusters.

Benefits for You and Your Team

Answer The Public gives you speed, structure, and alignment. Instead of random ideation, your team works from data. Instead of chasing trends, you target intent.

Fast, frictionless ideation

You can go from blank page to 50+ relevant ideas in 30 minutes. No more guesswork.

Better alignment across teams

Writers get direction. Designers get clean briefs. Managers get confidence. Clients get results.

Stronger SEO and engagement

You answer what users ask, literally. That increases your chances of showing in snippets, ranking faster, and earning trust.

Conclusion

Answer the Public helps you hear what your audience is already asking. At Roareye, we turn that search data into action, content calendars, briefs, and campaigns that hit the mark.

Ready to move from blank page to clear plan? Book a free strategy call with Roareye today.
We’ll show you your top 5 content opportunities, complete with outlines and ready-to-build briefs.

FAQs

What is Answer The Public?

It’s a keyword research tool that pulls autocomplete results from platforms like Google, YouTube, Amazon, and more. It organizes those into clean clusters of questions and topics.

How does Answer the Public work?

You enter a keyword. It scrapes autocomplete data from search engines and platforms, then sorts it into questions, prepositions, comparisons, and related terms.

How to use Answer The Public for SEO?

Use it to find high-intent questions, build H2s and FAQs around them, and optimize pages to match those queries. Add schema and track rankings.

Is Answer The Public free?

Yes, but with limits. You get 3 free searches per day. Paid plans offer unlimited searches, search volume data, export options, and alerts.

Is Answer The Public better than AlsoAsked?

They are different. AnswerThePublic focuses on autocomplete data. Also Asked focuses on Google’s “People Also Ask.” Use both for full keyword coverage.